Online gaming operator NetBet has secured casino, poker and sports betting licences from the Hellenic Gaming Commission, securing a foothold in the Greek market.
The operator will launch its suite of four thousand casino titles in the sector, including latest and most popular slot releases, in addition to covering thousands of sports markets on a monthly basis. The licences will be valid for a seven-year period, after which NetBet will apply for renewal.
Additionally, the UK-based operator has also announced a responsible gambling commitment to its new Greek customers, with a strong focus on player safety, whilst also leveraging ‘state-of-the-art’ encryption security software.
NetBet’s range of gaming titles was enhanced earlier this year via a partnership with BlueRibbon, integrating the firm’s gamification solutions across its B2C assets, subsequently enabling the creation of personalised jackpot campaigns.
This agreement was followed by a deal with Digitain in March 2021, which saw NetBet integrate a range of skill-based games onto its platform, starting with backgammon.
Gabriella Arnatu, CEO of eBet Enterprise, remarked: “We are excited that the Hellenic Gaming Commission granted NetBet Enterprises with these two new licences.
“For over 20 years we have delivered the best sports betting and online casino experience to our players across the world and we are looking forward to growing our footprint in Greece.”
Outside of Greece, the company is active in a number of other regulated European markets, including its home UK market, Ireland, France, Italy and Romania, holding a 10-year class 1 licence in the latter.
NetBet became the first British gambling operator to accept Bitcoin as a means of payment for both sportsbook and casino products in 2016, payable into customer’s accounts using the Neteller and PaySafe payment platforms.
In the same year, the firm was honoured with the ‘European Sports Betting Operator of the Year’ award at the inaugural Central & Eastern European Gaming Awards (CEEGA), edging out competitors Unibet and Sportingbet due to its mutli-European market expansion strategy and focus on localised operations and customer service.