KamaGames has lauded the insights, expertise and dedication of its roster of employees in driving the firm forward as it strives to continue fostering an environment to keep meeting and exceeding its short and long term targets.
The comments come after the social gaming operator celebrated ten years in the business by recording its sixth year of consecutive growth, a development which was complemented by exceeding 150 million unique players amid record revenue and profit numbers.
Coming alongside the landmark operational figure, KamaGames revealed that 2020 revenue increased by 38.4 per cent, outstripping that of the social casino and mobile gaming markets, which the company says stands at 24.4 per cent and 18 per cent, respectively.
After documenting its 2020 performance Andrey Kuznetsov, KamaGames’ CEO, spoke to CasinoBeats to disclose his delight at the update: “I’ve no doubt that our continuing success is the result of the hard work performed by the whole of the KamaGames team,” he begins.
“We know the direction in which we want to progress and it’s why we’re extremely fortunate that our team has the same perspective. The key to our success is our staff and employees. They constantly strive to learn new skills and obtain invaluable experience.
“We also can’t overlook the input of the new talented professionals that join our teams each year as we grow. The success of the company is a direct result of the insights and expertise of every single person working on our various projects.
“The complexity of the products in this market will grow along with the market entrance rate”
“I’m fully confident that we continue to reach our goals, and at times even exceed them, thanks to the personal success of each individual team member.”
With a team very much pointing in the same direction, Kuznetsov moves on to touch upon what the future holds for social gaming, as well as what we can expect from the next stage of evolution.
“In my view, the social casino industry will partially take the same direction as all other games: extension of meta, engagement, monetisation, sociality, as well as collaborative play,” he continues.
“Considering how long most of our games have been around, this is unlikely to change the core gameplay in poker, blackjack and roulette. What is possible, however, is the development of several short-term goals.
“The complexity of the products in this market will grow along with the market entrance rate. For now, it would be an extremely difficult task to catch up with top market leaders in terms of functionality, quality and audience numbers.”
During the past twelve months the company asserts that the cultivation of partnerships, such as 2020’s Hard Rock International link-up, as well as advertising campaigns with UFC athletes such as Tony Ferguson, Colby Covington andPetr Yan, were another “key component” to its success.
This has been added to this year via a collaboration alongside All Elite Wrestling that has brought the launch of the AEW Casino: Double or Nothing mobile app, which hosts ten different casino games genres, including titles in the ecosystems of slots, poker, 3D blackjack, roulette, craps, baccarat and others.
“We are considering bringing a product to the market with a connection to our sports collaborations”
Continuing to progress through the year and beyond, how will the firm continue to build on this success? And can we expect KamaGames’ burgeoning collaboration with the sporting world to continue?
“At present, I can’t reveal the full breadth of our plans in terms of future collaborations. One thing I will say is that, as we’ve grown, so have our ambitions in this area. 2020 witnessed KamaGames collaborate with several top UFC athletes which were met with great excitement by our players,” Kuznetsov concluded.
“Recently, we also launched a partnership with All Elite Wrestling which, given its early success, I’m confident will contribute to further growth for KamaGames in 2021. In fact, we’re already planning an update to the AEW: Double or Nothing app to include a wealth of new features and branded elements.
“In 2020, we also released the Hard Rock Blackjack app in partnership with the iconic Hard Rock International. This project greatly contributed to KamaGames success in 2020 and we fully intend to continue collaboration into 2021 and beyond.
“We’re always looking for new ways to stimulate and entertain our players and as such, fans of the Hard Rock Blackjack app can expect to find a new game in the app very soon.
“For the remainder of 2021, we are planning to grow and advance existing products while creating new ones to entertain our diverse audience. We are considering bringing a product to the market with a connection to our sports collaborations as they have proved highly successful.”
