Live dealer betting games supplier BetGames.TV has strengthened its Caribbean position after striking a content deal with Dominican Republic-based operator Superbets.

The SBC Award winning group says that the deal is expected to live during the year’s first quarter, and will see its entire product library activated across the betting platform provider’s online and retail operations, including Bet on Poker, War of Bets and Wheel of Fortune.

The partnership will not only result in BetGames.TV’s portfolio being operational in the Dominican Republic, but across other territories within Latin America where the omni-channel operator holds expansion plans.

Felix Arburola, OM at Superbets, said of the agreement: “As an omni channel gaming platform, we are tasked with finding the best products on the market through the best providers, with the best reach. 

“The variety of games in all formats is always a priority for our players and virtual and live games are no exception. Our business model is based on being able to offer a unique range of games and personalised service to our customers, so with the incredible quality and variety of BetGames.TV’s content being as impressive as it is innovative, this can only boost our service provision and offer that ‘wow’ experience to our customers.” 

With more than 70 operator deals signed in 2020, including Betway, Amelco and SBTech, BetGames.TV’s 10-strong catalogue of in-house games are now live online across 2,000 sites online and 4,000 retail locations globally. 

Eddie Morales, LatAm sales director at BetGames.TV, added: “We have ambitious expansion plans at BetGames.TV, not only in terms of strengthening our presence in the Dominican Republic, but just like Superbets, with the goal to grow throughout the wider LatAm region.

“This deal is a great fit for both parties, not only because of our leading positions in our respective fields, but due to the alignment of our growth plans – and we look forward to scaling together across one of the world’s most exciting regions.”