The Kindred Group’s flagship Unibet brand has deepened its partnership with the Philadelphia Eagles further still, after launching the “first ever” professional sports themed casino games in the US.
In a collaboration with the Eagles and Pala Interactive, Unibet has launched Eagles Blackjack and The Eagles Online Slot, designed to drive added engagement among players in the Keystone State.
“We are excited to collaborate with a forward-thinking partner like Unibet whose innovation continues to create new and exciting online opportunities for our fans,” Catherine Carlson, senior vice president of revenue and strategy at the Philadelphia Eagles, said of the expanded partnership.
“As the online gaming industry continues to emerge and expand in the marketplace, our partnership with Unibet takes us to a whole new level and allows us to be on the forefront of industry firsts, such as being featured in the country’s first professional sports-themed casino game.”
Shortly after expanding its ongoing collaboration with the Eagles to include both casino and sportsbook, Unibet brings the new themed content to the region.
Eagles Blackjack, lauded as a “first of its kind” title, represents the first time a casino game will be Philadelphia Eagles themed. The game will be available on the Unibet Betting & Casino mobile app and pa.unibet.com for customers in Pennsylvania.
Furthermore, the firm will also be launching an exclusive Eagles themed slots game, which comes with an anticipated launch later this year.
“The partnership with the Philadelphia Eagles is truly special and this is a great testimony of how two perfectly aligned organisations can deliver fantastic innovative products for their fans and customers,” added Manuel Stan, SVP of Kindred US.
“I am extremely proud of the work done by both teams to release the first ever professional themed sports casino game in the United States, and this is just the beginning.”