Entertainment Laboratories has announced the successful migration of all operations at its flagship Latvia-facing Optibet brand to its proprietary ‘New Gaming Platform’.
Outlined as a key operational priority earlier in the year as part of a five-point strategy as the group aimed to adapt to growing external challenges, it is hoped that the NPL will deliver an enhanced product with superior user experience and significant operational efficiencies.
It is said that the platform allows customers to benefit from a faster and more stable gaming experience while providing real time dynamic reporting and player management tools.
“Enlabs delivered on its promise to customers in Latvia – Optibet is now much improved, faster and even more entertaining,” said George Ustinov, Enlabs CEO.
“The migration was performed in a professional and controlled manner. An excellent execution by the outstanding tech team with strong support from the whole organization.
“This feat marks a significant milestone in Enlabs Group development. We are in full control of our future with modern and proven technology at the backbone of our operations.”
Enlabs Estonian brand, Optibet.ee, now remains the sole operation running on the group’s old gaming platform, with final migration to take place during November 2020.
The organisation says that its single technology platform will enable a shorter time-to-market for every new product and content release, brand launch and jurisdictional debut, as well as creating a higher level of efficiency and resulting in major cost savings.
Davit Khatiashvili, CTO of Enlabs, explained: “We started the development of the new gaming platform in 2017 and now we have completed our largest migration to date.
“Considering the age of the website and related size of the player database, the whole migration process was performed within a short downtime of the Optibet.lv website during the night between Sunday and Monday.
“All other domains remained fully operational. The efficiency of how the team executed this challenging project is impressive! I am very proud and happy to work with such loyal and highly skilled professionals.”