Caesars Entertainment has launched its ‘Caesars For Danville‘ referendum campaign and committee, ahead of a November ballot regarding the firm’s proposed $400m casino resort to open in three years. 

Ahead of Danville natives voting on the project, which received unanimous approval from Danville City Council, subsidiary Caesars Virginia vows to create 900 construction jobs and 1,300 operational jobs, in addition to bringing over $34m annually in additional gaming tax revenue to the city should the green-light be issued. 

The resort will include at least 300 hotel rooms, full-service spa, pool, casino gaming floor, a 2,500 live entertainment theatre, 35,000 square feet of meeting and convention space and a number of bars and restaurants. 

“Caesars Entertainment has a long history of enriching the communities we serve, whether that be through our commitment to social responsibility or through our proven record of creating exhilarating experiences at our world-class resorts,” explained Anthony Carano, president and chief operating officer for Caesars Entertainment

“Our diverse collection of destinations across the US are synonymous with unparalleled service, impressive benefits through our Caesars Rewards loyalty program, superstar entertainment talent and culinary excellence. We will bring these same phenomenal offerings to the people of Danville to enjoy.”

Furthermore, Caesars has also announced the four co-chairs of the ‘Caesars for Danville’ campaign committee, with those named as Delegate Danny Marshall, Mayor Alonzo Jones, Dr Tiffany Franks of Averett University and Tammy Wright-Warren (a minority investor in the project).

Planning to break ground in late 2021 or early 2022, the development is aiming to transform the old Dan River Mills Schoolfield site and create a tourism engine for Danville and the region. 

“We look forward to partnering with Danville on Caesars Virginia, and we are grateful for the overwhelming support we have seen thus far on this thrilling investment into the city,” stated Tony Rodio, strategic adviser leading the referendum efforts for Caesars Entertainment

“The endorsement from such respected members of the community is humbling, and we sincerely thank Dr Franks, Mayor Jones, Delegate Marshall and Ms Wright-Warren for their work to make Caesars Virginia in Danville a reality come November.”