Greentube has added further depth to its European footprint after taking its suite of igaming titles live with Romanian online casino and sports betting operator Baumbet.
Launching via the Pariplay platform for the first time, a variety of the Novomatic interactive division’s titles are now available on Baumbet.ro.
Among those integrated are Sizzling Hot deluxe, Book of Ra deluxe, Lucky Lady’s Charm deluxe and Dolphin’s Pearl deluxe.
Furthermore, Plenty on Twenty, lauded as “a favourite among local players,” has also gone live, as well as many more “top-performing” Novomatic games tailored for the Romanian market.
Michael Bauer, Greentube CFO/CGO, said of the agreement: “Launching with such an established operator further demonstrates the high demand for our portfolio among local players.
“We expect our games will be an instant hit with Baumbet’s customers. Romania has quickly proven to be a strong market for Greentube as our classic titles and new, modern content continues to perform strongly.”
Baumbet boasts retail operations spanning in excess of 25 years, and added an online presence with the jurisdiction’s legislation permitted two years ago.
The integration is praised as “another significant step for Greentube” as the company continues to gain market share in the Eastern European territory.
Daniel Cordos, Baumbet COO, commented: “Greentube has more than lived up to its reputation for creating quality interactive games that stand the test of time both in the land-based market and online. Their diverse range of content is already ranking high with our players and will contribute to our goal of providing an online casino experience that outperforms the market.”
Greentube has had a busy 12 months, partnering with a number of top operators across several regulated markets and launching the first two games in its linked jackpot series.
Michael Bauer, CFO/CGO at Greentube, spoke to CasinoBeats last month about the making of its new Book of Ra titles and how linked jackpots can help attract new audiences and boost player engagement.