Online casino content supplier iSoftBet has bolstered its European position after debuting an integration alignment with Groupe Partouche.

Relating to the Geneva-based, Group Partouche-owned multi-channel operator Casino du Lac Meyrin Switzerland, the deal will see the firm provide a smattering of its igaming portfolio.

The France-headquartered casino group, which boasts a 42 strong land-based stable, is to boost its online offering with a range of slot content, fully certified and compliant with the recently regulated Swiss market.

Alexander Sosnovski, igaming CEO at Casino du Lac Meyrin, said of the link-up: “iSoftBet was one of the first games and software providers to become available on the Swiss legal market. Groupe Partouche carefully selects its partners and works only with the best to bring popular online games and entertainment to its valuable customers.

“We are very pleased to partner with iSoftBet and expect all our partners to provide stable, state-of-the-art technology and to license many more games for the Swiss market.”

iSoftBet, which supplies a portfolio of more than 70 titles, such as Jumbo Stampede, Hot Spin, Book of Immortals, and Lucky Stripes to the Swiss market is to also include its iNgame range of marketing and real-time gamification tools as part of the partnership.

Michael Probert, chief commercial officer at iSoftBet, commented: “Casino du Lac is a significant premium casino brand in the Swiss market, and we’re delighted to be partnering with them.

“Like so many territories in the past, we have pioneered market entry into Switzerland and have a fully compliant catalogue of high performing online and mobile casino content that is proven to deliver outstanding results for our partners.” 

Switzerland became iSoftBet’s 16th market opening after the jurisdiction went live in July 2019. The provider is licensed in a number of regulated markets including Italy, the UK, Spain, Belgium, Portugal, Alderney, Romania, Lithuania, Latvia and Estonia.