Isle of Man-licensed blockchain gaming platform FunFair Technologies is eyeing international growth after the group localised its Guaranteed Fair gaming platform for the Japanese market.

After previously only being available in English, the group has enabled the first localised language of the technology as it eyes expansion across the region.

Stressing that partners have assured the firm that its blockchain gaming technology represents “a great fit” for Japanese players, FunFair asserts that the jurisdiction “is home to some of the most experienced blockchain players globally”.

One of the few regulated cryptocurrency markets and boasting a sizeable audience, as a result of the move individuals across the country will be able to access FunFair’s non-custodial wallet which allows users to hold complete control of their funds, and access them from any browser globally. 

Fred Kessler, CPO at FunFair Technologies Europe, explained: “We’ve been advised by our partners for some time that Japan is a great market due to its regulatory framework around cryptocurrency.

“The authorities there have been advocates of how cryptocurrency and blockchain technology will encourage growth in Japan. In fact, JPY is the second largest traded currency against Bitcoin after USD and this makes it an excellent choice for our first platform localisation. 

“We’re really looking forward to increased engagement with this new addition to FunFairs’ product proposition, we continue to push our product and technology forward with our aim to bring blockchain technology to the masses and to the forefront of gaming entertainment.”