Oryx Gaming has praised a successful partnership alongside Pragmatic Play, which has seen the software supplier “become among the best performing on Oryx Hub”.
The Bragg Gaming Group company initially partnered with the firm at the end of 2019, with Pragmatic Play’s multi-product offering added to Oryx’s games platform. It is said that organisation now ranks in the top 10 of suppliers on the platform.
Under the terms of the collaboration all of Pragmatic Play’s slot titles are included, as well as its live casino product and in-game promotional tools, Pragmatic Play Enhance, designed to boost player experience and provide added value.
The promotional tools include tournaments, prize drops, free round bonuses, free card bonuses and prize multipliers, which it is hoped will enhance gaming engagement and excitement.
Melissa Summerfield, chief commercial officer of Pragmatic Play, said: “We are thrilled that our innovative casino titles and promotional tools have been so well-received by Oryx’s partners and their players.
“Oryx’s partners include top-tier operators in global regulated markets so this partnership was an obvious choice for us as we continue to expand our business.”
Oryx Hub offers access to a library of over 8,000 games from more than 80 operators,, and is said to be “one of only a few platforms” offering Pragmatic Play’s content.
Matevz Mazij, managing director of Oryx Gaming, said: “Since adding Pragmatic Play’s premium multi-product offering to Oryx Hub we have seen a great response from our partners and it is evident that their portfolio of games and promotional tools are a real hit with players.
“The deal with Pragmatic Play greatly enhances our offering on Oryx Hub and we are very excited about our partnership.”
Last week, Oryx Gaming stressed an aim of taking gamification to a whole new level as the Bragg Gaming Group company introduces its new player engagement platform.
The company asserts that the platform consolidates a number of functionalities that work together to increase player engagement and customer lifetime value.
