Videoslots recruits Skywind content amid sportsbook aspirations

Online casino operator Videoslots has bolstered its igaming offering with a variety of content from Skywind Group, as the former agrees a deal with Betradar as it prepares to enter the sportsbook space next year.

The content-based partnership comes as Skywind embarks upon a strategy to deepen its footprint across Europe, spearheaded by a portfolio of over 230 titles and gaming solutions designed to increase acquisition and retention.

William Ahlberg, Videoslots’ head of casino, said of the partnership: “The Videoslots team thrives on ingenuity and innovation. Skywind provides this in abundance and we are thrilled to be working together, bringing our players Skywind’s diverse quality games.”

Tailoring content and engagement tools to fit the specific needs of players across different markets, this latest deal follows Skywind securing its Swedish entry last week.

Oren Cohen Shwartz, managing director of the Skywind Group, lauded another step in the firm’s rapid growth and expansion during the past year: “Videoslots players can now enjoy our evocative and immersive game experiences.

“Combining our games and engagements tools with Videoslots ensures we can grow and thrive together, entertaining existing players and attracting new players from markets all around the world.”

The news comes as Videoslots aligns with Betradar’s managed trading services to employ its integrated trading solutions, as it prepares to launch its sportsbook at the beginning of next year.

Boasting in excess of 3,600 igaming titles, the casino operator stresses that it is striving to capitalise on the sports wagering market.

Martin Calleja, head of sportsbook at Videoslots, stated on the new development: “The sports betting market is bigger than ever, and we can’t wait to get started. With Betradar’s support, we aim to build a tailor made and diverse product for our customers. 

“We already have a wealth of loyal players who are sure to benefit from this partnership as it will help us guarantee the best possible service.”