Spain-based casino operator Codere has entered into a further content agreement, after unveiling a new partnership alongside gaming content supplier Play’n Go.
The new link-up follows similar such deals entered into recently by the former alongside Pragmatic Play, which sees Mexico become an initial focus before Spain and Colombia, and Iforium, which subsequently made its Latin American market debut.
Salo Leder, digital operations manager at Codere, said of the new partnership: “We have a very ambitious growth plan, and it is vital to be able to count on high-performance, creative content such as that offered by Play’n Go.
“In Play’n Go we see a content provider that has invested in being fully certified in each regulated market they enter into, and this facilitates a more fluid and joint expansion into new territories, as they open up. ”
The two organisations have signed a global agreement allowing Codere to offer Play’n Go’s library of online slot games in all regulated markets where both have a presence.
The first title launches will take place in key markets such as Mexico and Colombia, followed by a second phase of releases around Latin America and Europe.
“Codere is a very innovative company that seeks to grow in both mature and emerging markets, and Latin America is a priority for them,” added Johan Törnqvist, CEO of Play’n Go.
“Their ambitions and vision match our own, making them a great partner to build a global relationship with. We are very excited to start this partnership and share our games with all the loyal players that Codere has in the region.”