Belgium’s Golden Palace casino has entered a multi-year content partnership Betsoft Gaming, encompassing every igaming title the firm has to offer.
The casino content developer lauds the land-based establishment as “Belgium’s largest and most historic casino brand,” and will cover every Betsoft game regulated by the Belgian Gaming Commission as well as provide for the integration of new content over time.
Francesca Raniolo, sales executive at Betsoft, said of the deal: “With more than 55 years of experience, Golden Palace knows what it takes to satisfy and support players – both online and offline.
“At Betsoft, we strongly believe in creating games that celebrate the legacy of the casino industry, while also taking full advantage of mobile and desktop technology to deliver new experiences. We are thrilled to have the opportunity to share that vision for cinematic gaming with Golden Palace’s loyal players.”
Golden Palace was founded in 1963 and is the largest land-based casino operator in Belgium with 45 gaming halls, which sees the firm employ in excess of 350 personnel.
Striving to take its land-based reputation through to the igaming arena, Golden Palace was the first Belgian operator to be granted an online licence, entering the igaming sector in 2011.
Anne-Laure Bousseau, head of online at Golden Palace, added: “We foresee a long-lasting partnership with Betsoft, and our goal is to integrate every new game on www.goldenpalace.be.
“We can be confident in advertising Betsoft’s content to our players because we believe their quality and user experience are second-to-none. We know that this relationship will provide our audience with a range of new ways to play.”
This is the latest multi-year deal Betsoft Gaming has entered into, after aligning with CIS-focused casino and sportsbook operator Leonbets last month.
The firm has offered its eastern European player base Betsoft content for the last two years, stressing it has been “registering record casino revenues as a result.”
