Malta-based casino software developer Playson has announced it entry into Bulgaria, after aligning with operator WinBet.

The partnership further extends the firm’s Eastern European reach, which has seen agreements made alongside Platinum Casino, Yobetit and Superbet this month alone.

Tsvetin Yordanov, CEO of Winbet online, stated: “We’re delighted to have inked this deal to receive Playson’s fantastic portfolio of games, and its offering will be a welcome addition for our customers.

“Playson is a very well-respected company in the industry, and we look forward to a long and productive business relationship with them for years to come.”

Under the terms of the deal WinBet’s customers in Bulgaria will gain access to Playson’s Timeless Fruit Slots series and games such as Solar Queen, Book of Gold: Classic and Sakura Dragon.

Blanka Homor, sales director for Playson, added: “We’re proud to have joined this partnership with WinBet and to offer our innovative slots to its players in Bulgaria and Romania.

“This new agreement gives us further access to the Eastern European market, affording more and more fans the opportunity to play our exciting stable of games.”

When the CasinoBeats Summit returns to London in September, it will do so with leading game developer Playson as the event’s premium sponsor.

Set to welcome up to 1,000 delegates to Olympia London on September 17-20, CasinoBeats looks certain to significantly expand on its 2018 debut, and Playson is greatly looking forward to making its first appearance.

Lars Kollind, business development manager at Playson, said: “This will be our first time at the CasinoBeats Summit, and we are very excited to be a part of the event as premium sponsor.

“With the number of key companies that attend, we see great value in the summit. Based on the success of last year, CasinoBeats provides the perfect opportunity to further develop our relationships with many of the industry’s leading companies.”