Casino software and game supplier SoftSwiss has unveiled a new addition to its ever expanding portfolio after aligning with igaming content provider Groove Gaming.

As a result of the partnership SoftSwiss’ gaming platform is to be boosted further still, with Groove Gaming titles to be available for players to enjoy across a raft of international casino brands under a variety of licenses.

The firm has curated a suite of proprietary and third party HTML5 video slots and table games, in addition to over 2500 casino games made up of a variety of lotto, video bingo, live games, virtual sports, table games and sportsbook.

Furthermore, Groove Gaming also states that it tailors games and promotions for operators working in multiple markets to reflect typical regional player attitudes, striving to drive player engagement and revenue as a result.

Rebecca Sotomora, head of sales at Groove Gaming, said of the agreement: “SoftSwiss are renowned for their technologically-advanced cryptocurrency solutions, which has helped them carve a leading space in the market and has enabled some of the most interesting casino brands out there. 

“We are very pleased to be partnering with SoftSwiss and providing the extra content for their players which we are sure will be warmly welcomed.”

Groove Gaming is also set to supply a number of services as part of the deal, including advanced marketing and management system, regulatory compliance, business intelligence, promotion and account management services, as well as support in launching, maintaining and growing new online casinos

Maksim Trafimovich, CCO at SoftSwiss, added: “We are confident GrooveGaming’s content portfolio will take a prominent place within our casinos, and will help to bring new players from all around the world. 

“GrooveGaming is definitely one of the up-and-coming industry partners that has also proven to be dependable and dedicated with the names in our business that matter. We look forward to serving many new customers through this agreement.”