Scientific Games Corporation has partnered with Kindred Group to extend its growth in online gaming via the launch of its content and technology platforms, the open gaming system and open platform system 

The launch with Kindred reinforces Scientific Games’ strong position in the New Jersey igaming market, as the firm looks to extend its growth across the sector. 

Dylan Slaney, SVP of casino and platforms for SG Digital, commented on the partnership: “We continue to embed both our OPS account platform and our two-sided game aggregation network OGS at the heart of the industry.

“Our teams have worked tirelessly to bring the world’s best content and platform technology to one of the industry’s biggest names, fuelling their success in both established markets and burgeoning spaces like New Jersey.

“Kindred players will reap the benefits of truly next level experiences from top-tier content, fresh in-game mechanics, and immersive features.”

As a result of the partnership, Kindred will now benefit from the full OGS and OPS functionality. Moreover, the launch also sets up the organisation for future growth and success in the New Jersey as it strives to utilise the supplied technology to bring its brand “to the forefront of immersive player experiences”. 

Manuel Stan, SVP of the USA at Kindred Group, concluded: “Partnering with Scientific Games to bring world-class content and back-end functionality to New Jersey is a big win as US igaming gains traction. We’re excited to elevate the player experience in New Jersey using the OGS and OPS platforms.”

Earlier this week Kindred became the latest addition to the iDEA Growth trade group, taking its membership to a total of 25 organisations.

iDEA, iDevelopment and Economic Association, which represents all sectors of the US’ burgeoning online gaming industry, is striving to grow jobs and expand the online interactive business in the United States through advocacy and education.